Whether it’s sourcing free downloads to give away in a brand-led competition, or building and running a bespoke record label in your brand’s name, GTi has a digital music solution for you.
GTi is a world leader in matching brands with the right music, creating individual connections and custom-built campaigns to put brands in a unique space in front of their target audience and onto major music platforms around the world.
The global music industry has been going through a period of unprecedented change and is still in transition.
Not only is music being made and recorded in exciting new ways, but how it is being consumed, stored and distributed is constantly developing in ways that could never have been imagined even five years ago.
Digital recording technology has brought music making within the grasp of everyone, while improved connectivity and better computer processor speeds mean that music can be shared and distributed like never before.
Brands are becoming increasingly adept at harnessing the power and availability of music to propel sophisticated marketing campaigns aimed at specific audiences; while music makers and distributors are more eager than ever to develop relationships with the brands that suit their audience demographics.
From arranging online auditions or assembling a panel of expert judges for a talent show, to fixing days in studios and celebrity meet and greets – even launching a new band to a global audience – GTi is your perfect music partner.
Working with top brands like EDF Energy, Head & Shoulders, monster.co.uk and Brita we have connected music from major distributors including Warner Music and Sony BMG, linked brands to celebrities and channeled campaigns to major international broadcasters, including BBC Radio 1.
+ get in touch for more information
